About Norlif
Our vision
No one should edit product data by hand.
Every online store runs on product data — titles, descriptions, categories, attributes, images. And almost everywhere, that data is a mess: keyword-stuffed titles, empty categories, missing specs, thin or copy-pasted descriptions. Fixing it is slow, manual, and never finished.
Norlif exists to end that. We build AI that reads a product and fills in what's missing — cleanly, accurately, and in bulk — so merchants get catalog-quality data without the manual work, and the systems that read their catalogs (search, feeds, marketplaces, AI) get the structure they need.
Why we exist
It started with a data problem.
Norlif grew out of years spent running kainoteka.lt, a price-comparison site. Comparing products across hundreds of stores means depending on their product data — and seeing, up close, how inconsistent and incomplete it is. Two listings for the same product would carry different titles, land in different categories, and leave half their attributes blank.
Price comparison made the problem impossible to ignore, but it isn't unique to it — every store, feed, and marketplace suffers from the same thing. AI is finally good enough to fix it at the source, one product at a time, across a whole catalog. So we built the tools to do exactly that.
What we build
AI Product Enhancer
Titles, descriptions, meta descriptions, and categories — optimized across your whole catalog in bulk.
Learn moreAI Image Generator
Regenerate and enhance low-quality product photos — backgrounds, upscaling, lifestyle scenes, and variants.
Learn moreYouTube Video Finder
Find relevant review and unboxing videos for your products and embed them on product pages.
Learn moreWho's behind it
Built by a developer who lived the problem.
Norlif is built by Mantas Vaitkūnas, a developer and founder based in Lithuania. After years of wrangling messy product data at kainoteka.lt, the goal became simple: a future where no one edits product data, extracts attributes, or rewrites titles by hand — because software does it for them.
Norlif is operated by MV Holding, MB. Questions or ideas? Reach us at info@norlif.com.
See what clean product data does.
Every Norlif app is free to install with starter credits on the Shopify App Store.